Will You Follow the DoFollow Movement?

March 18th, 2008 by John Paul Narowski

What is Nofollow, Dofollow?

Nofollow is an attribute that can be added to a hyperlink preventing Google from passing link credit to that site rel=”nofollow”. Link credit is one of the major factors Google considers when determining how authoritative your site is. You will these tags on to blog comments, and on sites like Wikipedia. It was created to fight dirty spammers, spam bots, and anyone trying to get a free link without adding any value to the site.

Dofollow is the practice of removing the nofollow tag from your links. In certain circles it is becoming the “in thing” to spread the link love.

Example badge from U Comment I Follow wordpress plugin

Pros

Share the Link Love

If a webmaster posts a legitimate comment, then does it really hurt to share the link love? Everyone wants to build their link popularity, but if it can be done by helping to contribute to other’s thoughts and ideas then it seems natural.

Reward people for taking the time to write quality comments

You don’t need to accept every comment. One that is not legit usually screams spam.

Discount Canadian Pharmacy Says:
“Your post is good. I know many peoples who also have this problem”

It isn’t hard to filter out the blatant spam. If you get hundreds of comments to your blog, then you might want to consider the Link Love Plugin, which allows you to specify the number of comments required before the visitor gets a link credit.

If you are interested in dofollow plugins Andy Beard has The Ultimate List Here. He has become a dofollow evangelist, with a great amount of information about the good, the bad, and the ugly of the dofollow movement

Encourage cross linking across sites

Allowing link credit naturally encourages cross linking amongst similar sites. You say legitimate comments should come from the heart right? As an SEO, much of my time is spent link building as opposed to leisure blog reading. If I can provide a meaningful comment to a blog and gain a backlink as a result, I will read and contribute everywhere that I can.

Note: You have to actually READ the article, and write a comment that isn’t limited to “Nice”, or “Cool…”. You still have to read articles and posts that interest you, so you can provide a meaningful contribution.

Cons

May cause comments to be less genuine

If you advertise your dofollow blog, chances are you are going to get more spam. This is just a natural result of sticking your bleeding finger into an ocean of sharks. You may start to get comments from people who just breeze over the article, and post a comment. This amigos, is called manual comment spam.

Not to say that these comments aren’t genuine, but you just have to be a little more careful while accepting comments.

Too many external links

If you have a lot of comments for a particular post, you might end up with hundreds of external links. This has been known to dilute the sites page rank, and cause it to loose favor with Google.

Vandelay experienced a direct decrease in traffic after removing the nofollow link. Read the post here.

Bad Neighborhood

You might have people who write genuine comments, but link to a bad neighborhood… EG link farms, spam sites etc. If your site passes link credit, then you might get penalized.

Conclusion

I am all for giving back to contributing readers, but it requires a careful watch. Removing the nofollow attribute might be something to consider if you have time to ensure the commenting doesn’t get out of hand. Plugins like the Link Love plugin, allow you to give something back, while still maintaining the integrity of both your posts and your posts page rank.

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A piece of your mind...

  1. PlugIM.com Says:

    Will you Follow the DoFollow Movement

    Read why you should join the dofollow blogging movement. Will doing so cause the spammers to flock in numbers? Read the pros and the cons of joining the dofollow movement

  2. Anonymous Says:

    Will You Follow the DoFollow Movement

    Read why you should join the dofollow blogging movement. Will doing so cause the spammers to flock in numbers? Read the pros and the cons of joining the dofollow movement

  3. Daily Vitamins Says:

    I am totally in on this movement. I have started using it on my newest site and will be implementing it on my others soon.

  4. George Jr Says:

    I believe that Google takes outbound links into consideration when determining relevance, and that a small number of good quality relevant outbound links helps boost your positioning somewhat. It may not be a huge factor, but every little helps.

  5. Belajar Seo Says:

    I have been using commentluv plugin in one of my blog. Start from there i have receiving quite many of the comments. I also take some time to clean up the spamming comments too. Anyway that is the best way to rewards those who are giving their comments a juice linkback.

  6. I Quit Says:

    You brought up a point I always wondered about. Why did we ever start with NOFOLLOW tags when we as blog and site owners have the power to delete Spam links anyway?

  7. To NoFollow or not NoFollow (or to DoFollow or not DoFollow) | Moongrabber Says:

    [...] would like to thank John at Meta Spring for his nofollow article: http://www.metaspring.com/blog/seo/follow-dofollow-movement/ addthis_url = [...]

  8. Barry Wise NJ SEO Says:

    @ I Quit – it’s true, you can always delete any spammy comments. My blog is a “dofollow” one – I don’t see any benefit to adding to this nofollow mentality.

  9. NDev2k Says:

    I think the dofollow movement is going to be a good thing to allow small sites to get noticed on google.

  10. cameron graham Says:

    thanks.. looking to get a dofollow blog! will help :)

  11. ITCN NJ Web Design Says:

    The dofollow movement helps us all compete with larger sites by spreading links around to small blogs.

  12. Tattoo Website Guy Says:

    I agree that do follow is a good thing. It is something I will think about for my own tattoo website.

  13. Film Download Says:

    Read why you should join the dofollow blogging movement. Will doing so cause the spammers to flock in numbers? Read the pros and the cons of joining the dofollow movement +1

  14. Alen Says:

    yes, i’ll follow!

  15. Peter latterkonsulent Says:

    Hi
    I could not agree more, I have been using dofollow links on all my blogs for 6 months now and it is definately worth the hassle of a few spam comments.

  16. Shevchenko ( Шевченко ) Says:

    How can I find dofollow link on the site without WordPress?
    Thanks

  17. UFC Fights Says:

    Im curious on what you guys feel on those who make people register to comment? Is this something you would recomend?
    thnx!

  18. cristian olteanu Says:

    Bold move. Next one will be keeping an eye out for spammers. And to answer the previous post, don’t make people register just to post a comment.

  19. Kingston Real Estate News Says:

    I am still 50/50 on the issue. I do think it attracts more spam comments – but these are easily deleted and I already get a lot of spam comments. I also wonder if the comments add any value to the blog. For now, I think they at least encourage more people to comment.

  20. cici9911 Says:

    Bold move. Next one will be keeping an eye out for spammers. And to answer the previous post, don’t make people register just to post a comment.http://www.topxxxzone.com

  21. Kayak Says:

    i feel that the introduction to dofollow plugin is very supportive for bloggers. It not only helped the bloggers to remove nofollow tags from the links but it also helped to genarate traffic.So i think it is a good post for bloggers.

  22. hockey equipment Says:

    Such a wonderful post delivering the knowledge about Dofollow and Nofollow
    attributes.Such knowledge is not only helpful but also very essential for bloggers.By the help of this post bloggers can remove Nofollow tags from their links.Bloggers should utilize this information.

  23. Chris Ross Says:

    I have been going back and forth on this one. My blog is new so i want to help others like myself, like now, but on the other hand, will this take more time for me to monitor and watch. I may do it and if it does not go well I can always undo it again :)

    Thanks for the thoughts broken down like that

  24. madalya Says:

    thank you so much

  25. esarp Says:

    esarp satisi
    tesekkurler

  26. elektrik kablosu Says:

    beni bi saat urastirma oke de yazimi yayinla yeter.

  27. bayrak Says:

    thank you so much . see ya

  28. Basketball Games Says:

    Hi,
    I am quite new in the field of blogging so I can say that your post is a bundle of good knowledge for me.The info about dofollow and nofollow is really helpful for me.

  29. nfl draft Says:

    Such a wonderful post for me.I am glad to got this info about the Dofollow.Now removing no follow tags is quite easy for me .

  30. get more youtube views Says:

    I do !, I am removing no follow on my blog.

    Thanks for the info, I will add the picture to :)

  31. To NoFollow or not NoFollow (or to DoFollow or not DoFollow) Says:

    [...] I would like to thank John at Meta Spring for his nofollow article: http://www.metaspring.com/blog/seo/follow-dofollow-movement/ [...]

  32. tonno covers Says:

    If you want to grow your community no follow for comments will help build trust. As your blog grows it a good idea to monitor the comments that do not contribute to the post or discussion.

  33. los angeles lofts Says:

    I am so glad that the do follow movement is growing. There is a lot to say for qulaity comments and quality blogs

  34. Gerry Niewood Says:

    I just found your blog following a link, it’s nice, but I hope you can update it more often, hehe, because the information that you have here is quite interesting. Keep going!

  35. acai master Says:

    Wow a really good post, I really liked your blog!

  36. Georgy Says:

    Will I lose my PR pretty fast if I make my blog a do-follow? Plz reply.

  37. skyje Says:

    Wow, thanks for the information. I always wondered were everyone was getting the u comment I follow badge. Thanks for sharing.

  38. MSN hack programma Says:

    I don’t have a blog so I can’t follow THEY dofollow movement. But it’s a good development. Keep it up!

  39. James Says:

    I am testing a twofold experiment with U comment I follow sites to see if people are living up to the claim and also see if posting works and how. To see how posting a link works I have also created a twofold test. 1) Leave an interesting request. 2) See if the link works.
    I am trying to build a list of really good SEO Tools and resources and am asking you and anyone else to contact me and add something useful to the list.

    Keep up the good work.

  40. Renea T Says:

    I am always searching online for articles that can help me. Thank you very much.

  41. Radio controlled watch Says:

    I found this usefull also, thank you

  42. Radnor Says:

    Haha ^^ nice, is there a section to follow the RSS feed

  43. Rob Sellen Says:

    Thanks for that interesting perspective, I found this searching for reasons to use the I follow way, I did have the concern of it causing spam comments to go up, not sure yet of that is the case as I am still on the fence about it, would be interesting to get a better overall view of the blogosphere as a whole to see if that has caused a bigger spam problem.

    Still deciding. :)

    Rob

  44. Lydbog Morten Says:

    I am a big fan of dofollow, it helos to create the debate that the internet is all about.

  45. Nometa Says:

    We need to promote dofollow movement in Russia. Thanks.

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